Aromatherapy Hacks: Easy Wins to Boost Sales & Soothe Customers
Want to offer customers more than just products—something they’ll use every day, love to gift, and come back for? These hacks show you how to make fragrance and wellness part of your store’s everyday appeal.
But first—a little backstory.
The Birth of Belle Aroma®
Founded in Fairfield, Iowa, in 2000, AERON Lifestyle Technology, Inc. quietly built its name manufacturing private-label diffusers for some of the largest retail brands in the U.S. But co-founder and CFO Monica Hadley saw something others missed: the growing demand for aromatherapy products that are not just functional—but beautiful, versatile, and built for modern life.
Consumers wanted fragrance experiences that could travel with them, complement their décor, and support their wellness goals. In 2016, Belle Aroma® was launched to meet that need. Built on over two decades of design and manufacturing expertise, Belle Aroma is now a trusted go-to for retailers who want distinctive aromatherapy products their customers can’t find anywhere else.
Hack #1: Make Scents That Travel
Retail Tip: Customers want wellness wherever they are.
From commute to vacation, Belle Aroma’s portable aromatherapy solutions—like our Essential Breeze® diffuser or FlashScent® USB Aromatherapy Diffuser—turn any space into a sanctuary. Paired with essential oils like peppermint for alertness or lavender for relaxation, these are a powerful grab-and-go wellness combo.
What our customers say: “This essential oil diffuser really makes the inside of my car smell great. The peppermint is awesome for night time driving when you might start to get tired, it helps keep your senses aroused so you don’t doze off on those tiresome drives.”
Hack #2: Offer Products That Fit Their Space—and Style
Retail Tip: Customers love products that match their décor.
Our essential oil nebulizers, timed wax warmers and Plugables® Fragrance Vases are designed to blend seamlessly into any room’s aesthetic. Whether rustic farmhouse or modern minimalist, Belle Aroma looks like it belongs.
What our customers say: “This little warmer adds a touch of elegance to my space and fills it with the loveliest aromas. Highly recommend it!”
Hack #3: Ditch the Mess, Keep the Magic
Retail Tip: Help them swap scents without the stress.
No one likes scraping old wax. Belle Aroma’s No-Mess Tart Cups and No-Mess Fragrance Tarts® offer mess-free scent changes your customers will love—and that makes them more likely to come back for more. Plus, these items are perfect for travel or gifting.
What our customers say: “I love how easy it is to change out scents—no fuss, no mess!”
Hack #4: Turn Mood into a Sales Tool
Retail Tip: Sell based on how they want to feel.
Belle Aroma’s lineup of pure essential oils and smart diffusers makes it easy to tap into emotion-based marketing: promote citrus oils for energy, ylang-ylang for peace, lavender for calm. Customers connect with how fragrance makes them feel—your store just has to make that connection easy.
What our customers say: “After a long day, I got in my car and was hit with ylang ylang. It completely changed my mood. Total game-changer.”
Hack #5: Make it Giftable, Collectible, and Seasonal
Retail Tip: Think impulse buys and seasonal scent swaps.
Belle Aroma’s scented holiday ornaments, compact warmers, and essential oils are ideal for gift shops, boutiques, and apothecaries. Display as gift sets, place near checkout, or rotate with the seasons to keep your fragrance section fresh and inviting.
What our customers say: “I bought the Belle Aroma diffuser after a spa treatment on a cruise—and now every time I use it, it brings me back.”
Why Belle Aroma Belongs on Your Shelves
Home + car + travel formats = year-round sales opportunities
Retail-ready designs that look as good as they perform
No-mess, high-function products for busy, wellness-driven customers
Backed by 25+ years of manufacturing experience
Designed for gift shops, apothecaries, spas, boutiques, and wellness retailers
Jean Greco for Belle Aroma® Brand