Following the pandemic, consumers want to know “how do I get back to me?”

Smells have a pronounced effect on the brain’s limbic system, where mood is delivered. They are sent by the olfactory bulb to the body’s central command for further processing and they trigger emotions. If emotions are soothed and satisfied with pleasantries, we might find a way to relax.

A big lesson learned from the pandemic is that consumers want the comfort of fragrance in their lives and are willing to pay for it.

Sell More with Scents

When you sell products to customers face-to-face in your brick-and-mortar shop, you want all the help you can get to encourage a “browser” to become a buyer.

Congratulations on buying your dream house! Now make it feel like home with these decor tips.